DISCOVER HOW
FRANCHISE DEVELOPMENT
PROS ARE BUILDING
SUCCESSFUL FRANCHISE
SYSTEMS
The wisdom I found in its pages
was so much more than I expected …
an excellent reference tool for building
and supporting a quality, values-based
franchise organization.”
—Steve Greenbaum, CEO & Founder,
PostNet International, and 2008 Chair of the
International Franchise Association
“
Both new franchisors and
established brands going through a
re-creation will greatly benefit
from this book…be ready to mark a
great idea on every page!”
—Lynette McKee, Senior VP of Development,
Checkers Drive-In Restaurants
“
700 sales execs now own the must read,
breakthrough guide to building a world-class
franchise system faster! You too can profit
from its “best practices” solutions and step-by-step processes for emerging, established and
prospective franchisors.
4 Five time-tested success drivers for greater
franchise growth
4100+ franchise case examples reveal
how to do it right
Get your copy of this
ground-breaking book.
Order today for $29.95
(plus $7.50 shipping & handling).
To order online, go to
www.franchiseupdate.com/gtg
To order by phone, call Sharon
Wilkinson at (800) 289-4232 ext. 202.
4Marketing and ad strategies to generate
more qualified buyers
4Sales-producing techniques
for new and experienced
development executives
4Key performance metrics for
benchmarking your success
Steve Olson is publisher of Franchise Update Media Group. He has been a franchisee,
franchisor and consultant, and has distilled nearly 30 years in franchise sales, marketing, and
executive management into this insightful, effective, and practical guide to franchise growth.
